Variable Data Printing
What is Variable Data Printing?
Variable data printing allows you to change names, dates, messages, photos, and more for each individual mail piece in a single print run. This customization not only captures attention, but contains content that is relevant to each unique recipient.
You are unique.
So are the other 315 million people in the U.S. So why send the exact same mail piece to everyone on your list? Customize your direct mail piece to be as unique as the individual receiving it. At the same time, dramatically increase your response rate and return on investment. That’s the power of variable data printing.